Whether you need complete magazine management or solely editorial or design, Talk Back Media offers a variety of options.
- Magazine development and/or redesign
- Audience analysis
- Content strategy
- Article assigning and writing
- Ad design
- Print and production management
To further your all-important Web presence, Talk Back Media offers comprehensive digital solutions.
- Company Web sites
- Magazine sister sites
- Content management systems
- Web site design
- Content development
- Social media management
Marketing & Branding
We also offer marketing services to provide you with a consistent brand.
- Brand strategy
- Advertisement copywriting and design
- Media kits
- Direct-mail marketing
- E-mail blasts
Why Custom Media?
Blending your clients' needs and desires for information with your sales and marketing goals, custom media can take the form of a magazine, Web site, e-zine, newsletter, or more. Itâ€™s sometimes labeled as content marketing, custom publishing, member media, or branded content, but essentially, itâ€™s your message geared toward your audience.
Nearly three out of four people prefer to receive company information from a publication, rather than from an ad, reports a Roper Public Affairs & Media and Custom Publishing Council study. Custom media is a way to give customers exactly what they wantâ€”while increasing your bottom line.
Through content marketing, you can communicate with your current and prospective clients in a personal way without in-your-face selling or advertising. Offering your customers the valuable, high-quality information they crave is proven to increase company awareness and to improve customer loyalty.